When I saw the Kickstarter campaign I had to do a double take. Lomography was wanting to take their love of old fashioned photography a step further into the realm of instant cameras ala Polaroid with their new Automat camera. They started it a year ago with the Lomo'Instant, but now were taking it into a new level. Unlimited exposures on a single instant picture? Bulb mode with up to 30 second exposures? A lens cap with built in remote shutter control? How far can we push an instant camera?
It turns out we can push it pretty far, and they did. The Lomo'Instant Automat is a wonderful camera and a great piece of engineering. With modular lenses adding wide-angle and fisheye capability along with the ability to add filters this is far from your Mom's old Polaroid.
The added ability to set the exposure length and take multiple exposures while tripod mounted gives you a lot of the creative flexibility of a medium format or SLR in an instant, something I never would have thought of.
The camera uses physical film, so it isn't as flexible a medium to experiment with as digital can be, but there is something to be said for having that tangible record of the shot, and the serendipitous mistake that can create a one of a kind photo.
The Lomo'Instant Automat is available now from the Lomography online store for $179